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Building a Pool Should Feel Exciting, Not Uncertain
A custom pool is one of the biggest upgrades you can make to your home. You want a beautiful backyard. You want a pool that lasts. You want the process to feel organized, clear, and worth the investment.
Many homeowners though all have the same questions and the right pool builder should be able to answer them clearly:
- What will this actually cost?
- How long will the project take?
- Will the builder communicate?
- Will the design fit our home?
- What is the process from start to finish?
Avoid The Guesswork
The Wrong Process Can Make The Project Feel Like a Guessing Game
When the process is unclear, every decision feels harder. When communication is inconsistent, you are left wondering what is happening on your property.
Your pool project should not feel like that.
Guided Process
A Clearer Way
to Build a Custom Pool
Old Town Custom Pools helps you move from a backyard idea to a finished outdoor space with a guided, personalized process.
We design and build custom gunite pools around your property, your lifestyle, and your budget. Along the way, our team keeps the experience focused on clear communication, thoughtful planning, and lasting craftsmanship.
The Old Town Difference
Gunite gives you more flexibility in shape, size, depth, and features, so your pool can be designed around your space instead of forced into a standard template.
Whether you want a family pool, entertainment space, relaxing retreat, or complete backyard upgrade, your design starts with how you plan to use it.
You should know what is happening, what decisions need to be made, and what comes next.
Your backyard can include more than a pool. Old Town also supports hardscapes, outdoor kitchens, firepits, and enclosures.
Your pool should be planned with your area, property, and local conditions in mind.
Real Homeowner Stories
Homeowners Choose Old Town for More Than the Finished Pool
Old Town Custom Pools is built around the details homeowners care about during a major backyard project: communication, professionalism, craftsmanship, and confidence from start to finish.
Posted on Google Jessie BaileyTrustindex verifies that the original source of the review is Google. We loved working with the Old Town Custom Pool team. A neighbor recommended this company and from the moment we had our first meeting with Jarrod we knew it would be a great decision. We received our quote and design back promptly and started setting out finding tile inspiration that proved to be less than easy to find! The team worked diligently to source unique products and came up with EXACTLY what we wanted. There were NO surprises along the way and at the end, we got everything we wanted (maybe more than we should have!) and the price remained the same as quoted. This company is fair and honest, helpful, genuine, customer focused, flexible and kind. The crew members that worked on the pool were polite and professional. They even helped us find a tile installer for another project and went out of their way to assist with that. Jarrod and Justin have continued to assist us as we settle into our new pool - even hiring a company to maintain it and work on getting the chemicals set for several weeks. I highly recommend Old Town and we're grateful for their work.Posted on Google Greg DixonTrustindex verifies that the original source of the review is Google. We couldn’t be happier with our experience! From start to finish, the team was professional, responsive, and truly committed to delivering a high-quality result. They took the time to understand exactly what we wanted, offered great suggestions, and brought our vision to life even better than we imagined. The craftsmanship is outstanding, and the attention to detail really shows. The entire process felt smooth and stress-free. If you’re looking for a reliable, skilled pool contractor who genuinely cares about their work and their customers, I highly recommend them. Our backyard has been completely transformed—we love it!Posted on Google Sarah O'BrienTrustindex verifies that the original source of the review is Google. We had an amazing experience with Old Town Custom Pools. Jarrod is a 3rd generation pool builder who values communication. He was always at our house checking on the project and reachable pretty much any time we needed him. His guys do quality work and there is a sense of security knowing they want the job done right and they won’t accept anything other than that. We were constantly told they want us to be happy and if anything came up they made it seem like it wasn’t a big deal to fix. We loved working with them and they made our backyard pool dreams come true! Price was by far one of the best after all our vetting.Posted on Google Ashleigh CaroeTrustindex verifies that the original source of the review is Google. The pool renovation was everything we wanted and more. The guys did a wonderful job getting things done in a timely manner and making sure our voices were heard. I cannot recommend Old Town Custom Pools enough!! Great workPosted on Google Joseph CarboneTrustindex verifies that the original source of the review is Google. I had an absolutely outstanding experience with Old Town Custom Pools! From start to finish, the entire process was smooth, professional, and stress-free. Kevin and Jared (the owner) were both incredible to work with—knowledgeable, responsive, and genuinely committed to making sure everything turned out exactly how we envisioned. They kept us informed every step of the way and were always available to answer questions or offer guidance. What really stood out was their attention to detail and dedication to quality. Our pool was completed in about four months, right on schedule, and the final result exceeded our expectations. If you’re in the St. Johns or St. Augustine area and considering a custom pool, I can’t recommend Old Town Custom Pools highly enough. They truly deliver top-notch service and craftsmanship. We couldn’t be happier with our new pool!Posted on Google Richard GoldTrustindex verifies that the original source of the review is Google. Review #1 of Several We met with several pool contractors in the area. We had a very small property and wanted to maximize our pool & patio. In addition we have an HOA who wanted to show they were in control. Jarrod went to the building department to very all codes, made a package for the HOA to approve and has the patience to put up with a controlling homeowner (Me). So far the shell is completed, the HOA was happy he placed protection over the side-walks for the equipment and used caution around the irrigation sprinklers. I will update with the progress!Posted on Google Raji CoreyTrustindex verifies that the original source of the review is Google. Worked with them to build our pool and couldn’t be happier! Great communication throughout the entire process and the finished product is fantastic. 💯Posted on Google Adis MulahasicTrustindex verifies that the original source of the review is Google. Old Town Custom Pools did an amazing job on our pool and Limerock pavers—we absolutely love how everything looks. The team was professional, communicative, and always willing to come back out to fix even small details so everything was perfect. Jarrod the owner and Kevin the supervisor of our project explained the process clearly, covered even the risks of choosing Limerock over the original pavers we had, handled issues quickly, and really cared about the final result. They are an honest company that keeps you updated on the progress and keeps an open line of communication with you and no review on here can do them justice of what a pleasure it was to work with them. We’d happily use them again and highly recommend them to anyone wanting a beautiful custom pool. Please reach out to them, you won’t regret it. My whole family loved it and I’ll never forget the look on my youngest daughter’s face when she came from school and saw the finished product. That is the joy these guys bring to families. Thank you all for everything and God Bless you all.
How it Works
Know What to Expect Before Your Pool Project Begins
Old Town Custom Pools guides you through each step so you understand your options, your scope, and the path from idea to finished backyard.
Free Consultation
Design & Planning
Scope Review
Permitting & Construction
Final Walkthrough
Built Different
Built on the Details That Matter Most
Craftsmanship That Holds Up
Your pool should look beautiful when it is finished and continue serving your home for years.
Communication You Can Count On
We help you understand the process so you are not left guessing on what comes next.
Custom Design Freedom
We design around your home, your priorities, and the way you want to enjoy your backyard.
Backyard Living
as a Complete Plan
We help you think beyond the pool and plan for hardscapes, kitchens, firepits, and enclosures.
What We Do
Custom Pool and Outdoor Living Services
Whether you are starting with a new pool or improving an existing outdoor space, Old Town Custom Pools can help bring the plan together.

Residential Custom Pools
Custom gunite pools designed for Northeast Florida homes, families, entertaining, and everyday outdoor living.

Commercial Pools
Pool construction for commercial properties that need professional planning, durable execution, and a reliable build partner.

Pool Resurfacing
Refresh the look, feel, and usability of an existing pool with resurfacing options that improve the finished space.

Outdoor Kitchens
Create a more useful backyard entertaining area with an outdoor kitchen designed around how you cook, host, and gather.

Firepits
Add warmth, atmosphere, and a natural gathering point to your outdoor living space with a gas or wood fire feature.

Pool Enclosures
Protect and extend the use of your pool or outdoor living area with enclosure options for your property.
Service Areas
Built for St. Augustine and Northeast Florida Homes
Old Town Custom Pools serves homeowners and property owners throughout St. Augustine and surrounding Northeast Florida communities.
- St. Augustine
- Jacksonville
- Flagler County
- Clay County
- Ponte Vedra
- North East Florida
Financing
Pool Financing Options Are Available
Old Town Custom Pools can connect you with financing options through our financing partner, Lyon Financial, so you can better understand what may be possible for your backyard.
Lyon Financial
Simple Application Fast Decisions
Common Questions
Questions Homeowners
Ask Before Building a Pool
How much does a custom gunite pool cost?
The cost depends on the size, design, features, site conditions, and any outdoor living additions included in the project. During your consultation, we can talk through your goals and help you understand what may affect your budget.
How long does it take to build a custom pool?
Timeline depends on design, permitting, scheduling, inspections, weather, and project complexity. We explain the expected process before work begins so you know what to expect.
Do you offer financing?
Yes. Financing options are available through a financing partner for qualified homeowners.
Do you only build new pools?
No. Old Town Custom Pools offers custom pool construction as well as resurfacing and outdoor living additions, including hardscapes, outdoor kitchens, firepits, and enclosures.
What areas do you serve?
Old Town Custom Pools serves St. Augustine and surrounding Northeast Florida communities, including Jacksonville, Flagler, Clay, Ponte Vedra, and nearby areas.
Do you build commercial pools?
Yes. Old Town Custom Pools provides commercial pool construction in addition to residential custom pools.
What makes gunite pools different?
Gunite allows for more design flexibility than many standard pool options. It is a strong fit for homeowners who want a custom shape, custom features, and a pool designed around their property.
Ready to Talk Through Your Pool Project?
Tell us what you are planning, where your property is located, and what kind of backyard you want to create. We will help you understand your options and the next best step.
No pressure. Just a clear conversation about your pool, your property, and what may be possible.

